Training at 48, not like it used to be!

One of the things I like about the health and fitness magazines is that they document the workout routines of fit celebrities and athletes.   One of the drawbacks to this is that these programs are not always the most current, and frankly not customized to anyone but the person being profiled. Very rarely does the program describe the concepts behind the program design.   Read More..

Breaking News: Business Maturity Hits Fitness!

If you are involved in operation of a fitness business as I am, and look around, it may seem like the walls are caving in a bit.

Increased competition for your services, and your customer’s attention have forced a certain maturity in operations in order to survive.

It is not uncommon to see fitness businesses closing, as another one did in the Kitchener-Waterloo region July 1. (This is the 2nd closing in the area in a few months).

Sad news. Read More..

Roadmap to ROI Part2 – the Return on Investment From Your Commercial Fitness Equipment

In our 2 part series, we spent part 1 exploring what most organizations focus on when acquiring new equipment, the initial price.

We explored the hidden cost of low prices and some of the considerations that should be integrated into your investment.

Most of the customers that STAK Fitness works with want to know how the equipment or programs in which they invest can serve more people better and increase financial success. Read More..